Welcome to IDEA!

Mallikarjuna Iytha is a renowned social entrepreneur and the Founder & CEO of Inclusive Divyangjan Entrepreneur Association (IDEA), An enterprise dedicated to creating opportunities and livelihoods for people with disabilities. With over two decades of experience in the development sector and fair trade, he has a proven track record of empowering marginalized communities and promoting sustainable consumption.

As a co-founder of Believe India Fair Trade, Mallikarjuna has established a platform that showcases and connects social enterprises in India. He is also an accomplished author of five books on development issues and a recipient of prestigious awards, including the "Pillar of Civil Society in India '' from the Honorable President of India.

Mallikarjuna holds an M.Phil in Environmental Sciences from Jawaharlal Nehru University and a Master of Science in Microbiology from S.K. University. His extensive academic background and professional achievements underscore his commitment to fostering inclusive development and supporting Divyangjan in achieving economic independence.

Mallikarjuna Iytha’s work through IDEA and Believe India Fair Trade exemplifies his dedication to driving positive change and supporting inclusive growth for Divyangjan and other marginalized groups in India.